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Inputs, tool and outputs
 
 
 
 
 
 
 
 
 
 
 
 

 

 

 

 

Tools:

 

  • Price sensitivity and willingness to pay analysis such as conjoint analysis.

  • Financial Business Planing Spreadsheet, the one you already downloaded on Step 6 "Check/ define resources", in order to identify and describe the most important cash generators and the underlying assumptions and drivers (not valid for service offers only, sell of physical product wither with or without transfer of ownership required). You can start doing the revenue calculation by using the second tab named Revenues. You are going to use the Financial Business Planing Spreadsheet during the Steps 6, 7, 8 and 9.

 

 

Revenue streams can be defined as the result from value propositions successfully offered to customers, representing the cash a company generates from each Customer Segment.

 

Before starting to fill out your template, read all the information available below, concerning the inputs, tools and outputs, which are also described in the tables.

 

In the end of this step, you should be able to answer the following questions (extracted from Business Model Generation website):

  • For what value are our customers really willing to pay?

  • For what do they currently pay? 

  • How are they currently paying? 

  • How would they prefer to pay? 

  • How much does each Revenue Stream contribute to overall revenues?

 

 

 

 

 

List of attributes and their options

STEP 7: CHECK/DEFINE YOUR REVENUE STREAMS

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